Mahindra has recently announced that it has received more than 25,000 bookings for its most popular XUV500 SUV in the 2nd phase of bookings. Due to overwhelming demand – over 8,000 bookings – the company closed bookings just 10 days after the October 2011 launch, but reopened them on January 25, 2012. The new bookings have been registered from between then & February 3 from across 19 cities i.e. Mumbai, Delhi, Chennai, Bangalore, Pune, Hyderabad, Kolkata, Ahmedabad, Chandigarh/Panchkula, Ludhiana, Jallandhar, Patiala, Kochi, Trivandrum, Calicut, Trissur, Coimbatore, Nagpur & Nasik.
Mahindra had initially offered the XUV500 at a attractive introductory price to attract buyers – a tactic also recently adopted by Maruti for the new Swift Dzire – but has still been flooded with the orders, despite raising prices when bookings reopened in the last month. Since the phase 2 bookings have exceeded more than 7,200 Mahindra has decided to use a draw system to ensure an unbiased allocation of the cars. The draw will be validated by Deloitte Touche Tohmatsu India & there are more details on the terms, conditions & the draw process at the car's website – http://www.mahindraxuv500.com
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