As the Chrysler Group's undisputed "halo" car, one would believe that the Detroit-based carmaker would want most of its U.S. dealers to be able to show and sell the new 2013 SRT Viper, but that's not the case.
An Autonews report back in July, quoted Ralph Gilles, CEO of the SRT brand, saying that around 15 to 20 percent (or roughly 340 to 460 showrooms) of Chrysler's more than 2,300 U.S. dealers will carry the V10-powered sports car, but according to USA Today, Gilles has now lowered that number even more to only about 100 to 150 shops or 4-6%.
Gilles told the newspaper that the No. 1 requirement, "Is first of all, to have the fire, the passion. That's the unofficial requirement -- that you have a love affair with the cars and you just love fast cars."Read more »