car to ride: Mitsubishi Mirage

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Mitsubishi to Debut European Version of Mirage at the Paris Auto Show

The European specification model of Mitsubishi's new global sub-compact car, which is known in other parts of the world including Japan as the Mirage, will make its first public outing at the Paris Motor Show later this month.

Mitsubishi has not yet revealed the name of the European variant that will go on sale in February of 2013, but since it is likely to replace the aging Colt supermini, it may also take up its name.

With the new Mirage set to go on sale in Japan at the end of August, Mitsubishi has already begun a promotional campaign for its subcompact model that will be available exclusively as a five-door hatchback.

Aside from a handful of fresh commercials, which will likely feel a bit odd to those not familiar with the Japanese media, Mitsubishi has also released several new videos detailing the Mirage.

More than 9 months after the new Mirage made its world premiere at the 2011 Tokyo Motor Show and following its sales launch in Thailand (where it is produced) earlier this year, Mitsubishi announced today that its affordable entry in the small car segment will go on sale in its home market of Japan on August 31, 2012.

Pricing for the five-door hatchback in Japan ranges from ¥998,000 to ¥1,288,000 (about $12,800 to $16,500 or €10,300 to €13,400).